Plush Toy: Blue the Puff

Plush Toy: Blue the PuffA goofy turquoise puff to call your own. What is it? Nobody knows for sure, and that is the whole delightful point. This shaggy little creature is a wild puff of bright turquoise fur with two big shiny eyes peeking out from the fluff, balanced on two long, lanky denim blue legs that end in oversized rounded feet. He is equal parts goofy and lovable, the imaginary best friend a kid invents and then gets to actually hold. Let him perch on the end of the

it carries a bit of fairground joy into the most ordinary week

it carries the kind of weight that drapes instead of clings and reads as deliberate every time you pull it on

interlocking circles and little petal shapes traced in tonal coral across a pale blush ground

3% Cotton 1

the perfect backdrop for the long

buttery soft viscose from bamboo

and cream like the colors of a misty morning after the rain has passed

Springtime chicks hatching across jade

dusty slate-blue

and watch them turn instantly dainty

the more it feels like yours

breathable crew that drapes easy and moves all day